More than just a water bottle

The 6 Bobble colors: magenta, red, yellow, green, blue and black

By Jaimes R. C. Sumbilon

This Christmas season, a new, chic and curvy drinking bottle will hit metro markets to help resolve the problem of proliferating non-biodegradable materials such as plastic without risking your style and fashion.
Bobble is a latest innovation introduced to the Philippines by Terry SA Inc., the same company that brought in lifestyle products such as the Havaianas, David & Goliath, Dupe, Pininho and Aura Athletica.
With Bobble, taking better care of your body is now simpler and more elegant as this latest wellness product will make a bold fashion statement out of drinking water while on the go. The product's shape and curvy form make it easier to carry around during office work, exercise sessions or socializing.

"They say we need to drink eight glasses of water a day. I think most people drink more than eight. You don't really have to wait to feel thirsty before you drink because you may already be dehydrated. The Bobble is for people who love fun, are active, health- and image-conscious, who exude a youthful vibe," shared Ammiel de Leon, Terry SA Inc. brand development director.
The Bobble is made from recycled polyethylene terephthalate (PET) bottles, approved safe to use by the Department of Health and the Food and Drug Administration, and designed to be reused over and over again (but make sure, it must be cleaned regularly and thoroughly). Besides from being 100-percent recyclable, Bobble's primary material, PET, is free of bisphenol, a toxic, hazardous and even carcinogenic phthalate and polyvinyl chloride (PVC) substance.

This latest trend was designed by renowned and multi-award-winning industrial artist Karim Rashid, the same man behind popular product designs for Vondom, Christofle, Alessi, Umbra, Bonaldo and Hugo Boss, among others.
Aside from its multi-awarded design praised for its ultra-sleek form factor, Bobble is also lauded for its eco-friendly features. Its unique, replaceable and recyclable carbon filter purifies potable water even further by eliminating chlorine and organic contaminants for a fresher and crisper clean drinking water. Through the ingenuity of its design, consumers can help in saving the environment. From the 1:300 ratio, which means one Bobble is equivalent to 300 single-used plastic bottles, or about 150 liters, with daily use, your Bobble should last about two months.
Using this innovative bottle is very simple. First, you fill your Bobble with water and gently squeeze the water through the filter. This will remove any loose carbon and other contaminants.

The Bobble uses a carbon filter, which is proven effective at taking out chlorine and organic contaminants from potable water. However, Bobble is designed to only remove chlorine and other harmful substances from tap water and has not been tested for added mixes or flavorings. Thus, it is not recommended for use on liquids such as juice or soda.  The Bobble comes in six vibrant colors — blue, green, red, yellow, magenta and black (color for the masculine health buffs) — and is priced at P595 per 550ml container, with filter at P345. It is available at Aura Athletica, Power Plant Mall in Makati City."Bobble is just more than a water bottle. It is personalized further with a combination of arts and science. Using this bottle, we will be able to help save our environment. We have only one Mother Earth, so we preserve it by using this kind of innovation. With Bobble, we are looking good, feeling good and doing good," stressed De Leon.
That's why this eco-friendly bottle has bagged numerous industrial and environmental awards, including Green Good Design Award, Gold Edison Award, Red Dot Award, American Graphic Design Award, Good Design 2010 Award, Spark! Award, iF Packaging Award, Ambiente 2011 Award, Die Line Packaging Award, Great Idea Award 2011 and three Pentawards.

The event's hosts

Ammiel de Leon, Terry SA Inc. brand development director.

The author

 

By helping stylish users save the environment by reducing the use of plastic bottles, Bobble champions an eco-friendly lifestyle, making it a trusted and truly revolutionary product.

For more information, visit Bobble Philippines Facebook fan page at www.facebook.com/bobbleph. -- Jaimes R. C. Sumbilon